Our newly renovated showroom in Buckhead, Atlanta is now open! Here’s a virtual tour of…
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Rolex. The name itself evokes images of luxury, success, and timeless style. But what is…
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In 2025, a watch is so much more than a timepiece. It’s a statement of…
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The watch world loves an anniversary, but few milestones carry the weight of a centennial.…
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The landscape of Swiss watchmaking is not what it was ten years ago. In 2026,…
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When it comes to luxury watches, Rolex has unparalleled popularity. In fact, it’s also the world’s most…
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The most expensive watch brands exist in an exclusive realm of watchmaking, where meticulous craftsmanship,…
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For decades, owning a Rolex has been a universal benchmark for success. But for most…
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Watches That Turn 50 in the 2020s
The 1970s was a very challenging time for the mechanical watch industry. Dubbed the “quartz crisis”, watch companies experienced economic upheavals with the advent of quartz movements. Quartz watches were a threat…
Lance Armstrong’s Watches
Lance Armstrong has bounced back from his notorious cycling career and has reinvented himself both as an entrepreneur and media personality. These days he’s busy with Next Ventures, an investment firm focusing…
Tudor Black Bay GMT Pepsi Review
The 2010s were truly Tudor’s decade — their comeback can be called the greatest revival of a watch brand in recent history. Tudor launched hit after hit, from 2010’s Heritage Chronograph,…
Chris Hemsworth’s Watches
Australian actor Chris Hemsworth has played a lot of roles on screen, but it’s his recurring role as Thor that’s considered the breakthrough of his career. Playing a superhero from the Marvel Cinematic Universe…
Marlon Brando’s Watches
Widely considered as one of Hollywood’s greatest actors ever, Marlon Brando built his name with just a small number of iconic roles. From Stanley Kowalski of A Streetcar Named Desire to The Don of The Godfather,…
James Marsden’s Watch Collection
American actor James Marsden is Hollywood’s all-around handsome guy. His chiseled looks have earned him a wide variety of roles, from superhero to romantic lead. In his 25-year career, it’s clear that James…
Best Watches of the Decade (2010s)
The Top 10 Watches of the 2010s | New watches come out every year. Some have been anticipated for a long time, while others come as complete surprises. In the past decade,…
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